Identifying New Prospects

Databases

MintFresh provide databases, listing potential customers for direct mail or telemarketing campaigns.

MintFresh provide bespoke databases, or refine your own database to make them more effective and carry out mailing campaigns on your behalf. Developing a list of potential new customers within selected areas, we will be able to tailor your database information by industry sectors and also by region, number of employees, and turnover.

In many cases we can provide you with selected contacts to enable your campaign to be even more effective. These can include Managing Director, Financial Director or Marketing contacts.

Refining your Database

If your potential customers are in a well defined sector we can also build a database which is both precise and effective and would improve the responses from any direct mail or telemarketing campaign.

Credit Checks

Do you ever need more information about a new company or supplier that you want to work with? If so we can check out how healthy their business is with a full 5 year (if applicable) trading report. This includes their profit & loss, balance sheet, cash flow statements, financial ratios, profitability trends & ratios, and any CCJ's. This could influence your decision on who to work with, and see how they are doing, helping to avoid bad debts.

Benefits

MintFresh provide the most up-to-date information, including additional features such as current contact names which help to increase the success rates of telemarketing campaigns.

These potential prospect lists are your way of getting access to previously unidentified companies and can enable you to focus on growing your business into a particular sector or geographical region. This cost effective method is essential should you be a new company or an established business looking to expand.

To discuss your specific database or company information needs contact MintFresh now on: 0191 519 7496 or e-mail mintfresh@tedco.org

Your sector in depth

MintFresh provide detailed reports about your particular industry, including who the major players are, market size, current trends and future forecasts in your market. This will help you fully understand the market place in which you operate your business, providing an in-depth look at your competitors, determining the size of your local market, and the range of products or services offered.

Our team will carry out primary research into your industry, or into prospective areas you wish to access to help highlight current activities and trends, and look at potential opportunities and routes to market.

Your report will include local market size and how much market share you currently have. This allows you to compare your marketing literature and your services to your competitors: Is there something new that they are doing? How does their pricing compare?

In addition, we can produce a database of your competitors showing information such as turnover, size, and number of employees. This helps determine the size of your market, and benchmark the competition in your sector.

Benefits

Benefits include having in-depth information and more knowledge than your competitors. Helping to minimise the risk brought about by changing market conditions or government policy changes which will allow you to make informed decisions as you look to grow your business. This will help you see how many competitors there are around you, and with having access to turnover figures, it allows you to see how much your local market is worth and how much % market share you have in your particular sector. Enabling you to focus your attention where it will have the most impact.

If you don't have a clear picture of your marketplace and your immediate competitors then you need to speak to MintFresh today on: 0191 519 7496 or e-mail mintfresh@tedco.org

Sales Development