When it comes to getting started in business, the simplest steps are often the most important
Is your New Year’s resolution to get your start-up off the ground? If so, you’ll soon come to realise that some of the most important aspects involved are also the simplest. Taking the time to plan ahead and iron out the details can help give your business a fighting chance of success. That’s why we’ve created this guide to help you along.
Once you’ve got a clear understanding of your business’s USP, these factors are your next step to transforming the first impression your business makes with potential clients. You don’t get a second chance to make a first impression, so make sure these factors are up to scratch before you put your start-up out there.
Create business contact details
One of the most important steps is also one of the most basic — providing any potential clients and customers with a clear set of contact details so they can reach you should they need to. Firstly, you’ll need a professional email address. Gmail is one of the easiest mail systems to set up and it’s an affordable way to get an email address with your business domain name in it, which looks better than a simple @gmail.com.
You’ll also need a business phone number and address, both of which offer a sense of privacy and security to customers and contacts. Fortunately, there are services available which allow you to add a second line to your mobile for an affordable price. This helps keep your personal and professional contacts separate.
Get a website up and running
In today’s business environment, you can’t get away with not having a business website. This doesn’t have to be anything fancy to start with, but make sure it has a professional appearance and contains all the necessary information regarding your business, including your services, USP, contact details and answers to FAQs clients are likely to have.
Establish a social media presence
You should also make use of social media in order to reach a much wider potential audience. Whether you’re making use of Facebook, Twitter, Instagram or LinkedIn (or all four), you should think about how you want the outside world to see your business and whether you plan on actively selling via these channels.
Next, find followers who are likely to actually be interested in what you provide. You can do this by exploring competitor pages and reaching out to their followers.
Build credit and networks
Often, you’ll need a positive credit history to allow you to rely on terms down the line. Vendors and suppliers may be willing to advance you services you can pay for later, offering supplies on terms like net-30 or net-60. This can help improve your business cash flow, but they’re unlikely to do so if you can’t provide a positive credit history. Start building this now so that you have a strong business credit scores when you need them. Here’s a great little guide from Experian about How to establish business credit.
This will also stand you in good stead for building useful relationships — another key business aspect to consider early on. Use your new social media presence to reach out to other businesses in the field and build amicable relationships you could potentially put to good use later on.
Ask for help
One of the best relationships you can build for your business is with a reliable and experienced business support service. This relationship can introduce you to invaluable advice and support from experts in helping start-ups find success. Through services provided by business support companies like TEDCO, you can start, grow and achieve sustainable business success – all you need is a good idea.
For further information on getting your business up and running in 2018, get in touch with the team at TEDCO Business Support. Just call 0191 516 61 02 or email email@example.com